BRAND & Identity

The creation and application of visual languages.

BRAND & Identity

The creation and application of visual languages.

Breakout Room Thesis Show (2021)
Icons developed as Visual Identity Team lead. Response to themes of modular systems. Icons in context here and here.
Entire suite of icons, representative of each graphic design student's practices and ideas. Deleveloped and curated by Jay Li, Yi Yang, and myself.
Entire suite of icons, representative of each graphic design student's practices and ideas. Deleveloped and curated by Jay Li, Yi Yang, and myself.
Specific icons I developed for the show.
Specific icons I developed for the show.
Questrom School of Business (2019–2020)
Print & digital collateral.
24" x 36" event posters.
24" x 36" event posters.
herNetwork 2020 booklet. 5.5" x 8.5" front cover.
herNetwork 2020 booklet. 5.5" x 8.5" front cover.
herNetwork 2020 booklet. Front page, 11" x 8" spread.
herNetwork 2020 booklet. Front page, 11" x 8" spread.
herNetwork 2020 booklet. 11" x 8" spread.
herNetwork 2020 booklet. 11" x 8" spread.
herNetwork 2020 booklet. 5.5" x 8.5" back cover.
herNetwork 2020 booklet. 5.5" x 8.5" back cover.
24" x 36" event poster.
24" x 36" event poster.
24" x 36" event poster.
24" x 36" event poster.
Informational e-mail header.
Informational e-mail header.
Informational e-mail header.
Informational e-mail header.
Fulley, LLC (2019)
Identity and print/digital collateral.
Sector logomark.
Sector logomark.
Primary logomark.
Primary logomark.
Sector logomark.
Sector logomark.
Web icons.
Web icons.
Web icons.
Web icons.
Web icons.
Web icons.
Web icons.
Web icons.
Web icons.
Web icons.
11" x 8.5" tri-fold.
11" x 8.5" tri-fold.
11" x 8.5" tri-fold.
11" x 8.5" tri-fold.
7" x 5" postcards.
7" x 5" postcards.
3.5" x 2" business cards.
3.5" x 2" business cards.
Boston University Running Club (2018–2020)
Identities.
2018-2019 logomark.
2018-2019 logomark.
2019-2020 logomark.
2019-2020 logomark.
2020-2021 logomark.
2020-2021 logomark.
Highland Park high school's 24 hour run (2017–2020)
Identities.
2017 logomark.
2017 logomark.
2018 logomark.
2018 logomark.
2019 logomark.
2019 logomark.
2020 logomark.
2020 logomark.
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